10 November 2013

Clif Bar in Japan ... at an almost reasonable price

My longtime favorite energy bar for cycling is the Clif Bar.  Back when others were inedible and full of preservatives, Clif Bar stood apart as really tasty and easy to digest.  And the little tale on each bar about how the brand started out, won me over.  Clever marketing.

But it was not available in Japan, until quite recently.  And once it became available in Japan, the prices were very steep -- well over $2 per bar.

So I was very happy to see a variety box of Clif Bars featured at Costco in Kawasaki yesterday evening.  18 bars for under 3000 yen.  Arount $1.60 per bar.  Still not U.S. pricing, but much better.

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